Client

TVFCU

Project

Various

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Branding

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Print

A place for all of us

/ Internship / Worked across print and digital platforms to design marketing materials, create photo and video content, and support campaign execution. Collaborated with the marketing team and assisted in production and print coordination to deliver cohesive, on-brand visuals.

About the work

During my internship at TVFCU, the largest credit union in Southeast Tennessee and Northwest Georgia, I contributed to marketing initiatives that required a careful balance between modern design and established trust.

The brand needed to feel fresh and visually engaging, while still maintaining the credibility and familiarity that resonates with a diverse, long-standing member base. I supported these efforts by designing print and digital materials, creating photo and video content, and assisting in campaign execution. Working alongside the marketing team, I helped develop visuals that aligned with TVFCU’s distinct identity.

Defining Trust Across Communities

Expanding a brand means more than opening doors—it means building connections.

As part of this work, I assisted in marketing efforts for the new Dalton branch. With a strong Hispanic community in the area, the focus was on creating visuals and messaging that felt clear, relevant, and welcoming. As a Latino and native Spanish speaker, I was able to bring a deeper level of understanding to these efforts that helped ensure the communication felt authentic and truly connected with the audience.

Through both day-to-day deliverables and larger initiatives, I helped shape work that not only looked strong but also communicated with purpose.

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DEFINING DESIGN

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DEFINING DESIGN

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DEFINING DESIGN